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Scrunchies in India : New Fashion Trends

White Organza Scrunchie

Scrunchies have emerged as a major fashion trend in India, appealing to girls and women of all age groups. This hair accessory is no longer just functional but has become an integral part of the Indian fashion landscape. From traditional fabrics to contemporary designs, scrunchies have gained immense popularity in the country.

At The Craftkala, we present a diverse collection of exquisite satin scrunchies that are incredibly soft and appealing. Our range includes an array of colors such as Light Green Scrunchies, Wine Scrunchies, Royal Blue Scrunchies, and Light Pink Scrunchies. We also offer combo packs and gift hampers that make for perfect presents on occasions like Mother's Day, Sister's Day and Women's Day.

According to a recent survey by Statista, the global hair accessories market is predicted to reach $6.8 billion by 2025, and scrunchies play a significant role in this growth. In India, the scrunchie trend has witnessed a surge in recent years, with renowned fashion designers incorporating them into their collections.

The versatility of scrunchies is a key factor contributing to their popularity in India. They are available in various fabrics like organza, georgette, and satin, making them suitable for both traditional and modern outfits. Scrunchies can effortlessly elevate any look and are suitable for any occasion.

Another reason behind the widespread embrace of scrunchies is their comfort. Unlike conventional hair ties, scrunchies are gentle on the hair, minimizing the risk of breakage and damage. Additionally, they come in different sizes to accommodate various hair types and styles.

Furthermore, scrunchies align with the sustainability movement as they are reusable, contributing to the reduction of waste. This eco-friendly characteristic has further fueled their popularity among environmentally conscious consumers.

To sum up, scrunchies have become a prominent fashion trend in India, renowned for their versatility, comfort, and sustainability. At The Craftkala, we offer a splendid collection of satin scrunchies that cater to the diverse tastes and preferences of girls across all age groups. Feel free to explore our website to discover our exquisite range.

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